Search Intent and Experience Analysis
We start by understanding what users expect when they look for your products, services or information. Different searches represent different stages of the customer journey, so the experience should match the intent behind each query.
Our team analyzes informational, commercial, navigational and transactional intent to ensure that your pages are providing the right information at the right time. We also analyze how users flow from search results to landing pages and uncover gaps between their expectations and what your website delivers.